Ghar Ki Diwali
Ghar Ki Diwali / Regional boxes / Gujarat
Gujarat box · for Ahmedabad, Surat, Vadodara, Rajkot teams

Saal Mubarak

Diwali closes the year. The next morning, everything is new.

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Diwali rangoli with a lit diya
How Gujarat celebrates

The story

For Gujaratis, Diwali is the last night of the Vikram Samvat year. Business families do chopda pujan, blessing new account books, and homes are lit up and covered in rangoli for Lakshmi.

The next morning is Bestu Varas, the Gujarati New Year. Everyone visits everyone, touches the elders' feet and says "Saal Mubarak". Every host is ready with a nasto tray of mathiya, chorafali and mohanthal, and a fresh toran hangs at the door.

The festive mood carries on until Labh Pancham, when shops reopen for the year with a blessing for profit.

Every box lights two homes

The hands behind this box

Embroidered Kutchi toran with mirror work

Kutch's embroiderers, and potters with Saurashtra roots

The embroidered toran in this box is stitched by women artisans in Kutch, where mirror-work embroidery passes from mother to daughter. For many rural women there, that needlework is income of their own, earned from home.

The diyas have Gujarati roots too. Many of the potter families of Kumbharwada in Dharavi came to Mumbai from Saurashtra about a hundred years ago, and still shape clay the way their grandparents did. Reporters call them the last generation of Dharavi's diya makers.

The Last Diyas Of Dharavi · NDTV Profit

We buy from these craft communities in the open market, in bulk, close to Diwali. We name a specific family or group only once they've agreed to be featured.

What's in the box

Every item has a reason.

Crisp mathiya namkeen

Mathiya

Thin, crisp moth-bean wafers, a Diwali-only nasto in most homes.

In every box
Crisp chorafali strips

Chorafali

Light, spiced strips dusted with red chilli. Made once a year.

From Deepam box
Squares of mohanthal on a plate

Mohanthal

Gram-flour fudge with ghee, saffron and cardamom, the New Year sweet.

From Deepam box
Plate of ghughra pastries

Ghughra

Crescent pastry filled with dry fruit and semolina.

From Utsav box
Embroidered Kutchi toran with mirror work

Kutchi toran

Hand-embroidered door hanging from Kutch, for the Bestu Varas doorway.

From Utsav box

Plus the Paanch Din essentials in every box: diyas, ubtan, a story card, and brass or a coin from the Utsav box up.

How we source it

From the town it's famous for.

Nasto is made fresh in Gujarat the week of dispatch. Torans are hand-embroidered by women artisans in Kutch.
Mathiya, chorafali, mohanthal, ghughraFresh Diwali nastoAhmedabad
ToranHand embroideryKutch

The legends behind this box

The houses and artisan families whose craft this box celebrates. We buy from makers in these same towns, fresh for your order.

Khamir
Kutchi crafts · Kutch

A craft platform working with 1,000+ artisans across 17 Kutch crafts for over 15 years.

Kandoi Bhogilal Mulchand
Mohanthal, Gujarati sweets · Manek Chowk, Ahmedabad

Selling sweets at Manek Chowk since 1845.

How this box was made

Picked, packed, sealed, sent.

01

Picked fresh

Sweets and snacks are made by local makers the week of dispatch, in the town they're famous for.

02

Packed by hand

Each box is packed by hand, item by item, in the Paanch Din order.

03

A story card

Every box carries a card written for its region, telling the story of how home celebrates.

04

Sealed

Sealed for freshness. Perishables travel only within their freshness window.

05

Dispatched

Sent to each employee's door, timed to arrive before Dhanteras.

Tiers for this box

Saal Mubarak at every budget

DiyaMathiya₹499
DeepamMathiya, Chorafali, Mohanthal₹999
UtsavMathiya, Chorafali, Mohanthal, Ghughra, Kutchi toran₹1,999
LakshmiMathiya, Chorafali, Mohanthal, Ghughra, Kutchi toran₹3,499
SignatureMathiya, Chorafali, Mohanthal, Ghughra, Kutchi toran₹5,999+

Each tier also carries its standard contents (see all tiers). Prices per box, ex-GST. 5% off 50+ boxes, 10% off 200+.

Other regional boxes

MaharashtraKarnatakaTamil NaduTelangana & AndhraBengalUttar PradeshPunjabGoaRajasthan

Send your Gujarat team home for Diwali.

Order by 4 Nov for delivery by 7 Nov. Every box lights two homes, and your company gets featured free on Trends of India and Observing India.

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